Resources

How search terms affect how well–or poorly–your book sells

How the right keywords increase the discoverability and sales of your book The two main ways an audience finds a new book to read are through recommendations and keyword searches. Recommendations range from casual suggestions from friends and families all the way to sophisticated recommendation engines found on websites. These engines (software programs) generate similar titles to the book one…

New AI ‘Emma Identity’ Detects Distinct Writing Styles

Earlier this year a new AI application was released to the public that is able to read text and define an author’s style. Called Emma Identity, the software combines natural language processing (NLP) and machine learning with the techniques of stylometry (the study of linguistic style). Given enough information—in this case, at least 5,000 words—Emma

Marina Kosten Brings Global Audience Insights Experience to StoryFit

StoryFit is thrilled to announce Marina Kosten, Senior Fellow at Center for the Digital Future at USC Annenberg, as a new Head of Research & Strategy. Kosten’s depth of entertainment experience, including more than a decade with 20th Century Fox, uniquely positions her to expand StoryFit’s understanding of audience strategy.

Join Our Can’t Miss Webinar  –  Culture Shock: How COVID Changed the Supply and Demand of Streaming!

As the global outbreak of COVID-19 continues to push human behavior in many directions, we’re studying changes in content preferences.

We’re Thrilled to Welcome Entertainment Executives Kymn Goldstein & Marc Evans to the StoryFit Team

We had our best year ever and we’re expanding! Please join us in welcoming two brilliant executive team members to the StoryFit tribe, Kymn Goldstein, who will head-up sales, and Marc Evans, our new COO.

Learn About Our SXSW 2021 Panel Submissions

We submitted three panels to SXSW this year. Below is the synopsis and the links to the SXSW profile page.

“If it’s useful it’s not creepy:” The changing attitude towards AI in the workplace

Over the past few months, you may have heard stories about AI in the workplace that are more Rosie from the Jetsons and less Hal from 2001. Not surprising. What was once an indefinite, ominous tech villain is now a suite of tangible solutions that some people can use in their everyday lives. As noted by Wired, “AI is now…

Video: Get episodic insights and capture an audience early

StoryFit offers support throughout the creative development of a series. Our tools can measure a story at both the episode level and the series level to reveal important and telling elements. Watch this How It Works video to learn more about how you can get answers to questions about your episodic script.

Video: AI, what is story research and why do Storytellers need it?

If you’re curious about the hype around how AI can aid Storytellers, you’re probably asking, what is story research and why do I need it?

Script Secrets: The Data Behind our Stories

On Monday, April 16, StoryFit will present as a part of the Atlanta Film Festival. They’ll also be on hand for script insight consultations for attendees. Submit a question ahead of time here. Script Secrets: The Data Behind Our Stories Dive into movie scripts using artificial intelligence to put numbers to why and how men

Video: Indentify character relationships with Character Networks.

StoryFit’s Character Network feature can help to identify the strengths and weaknesses in character relationships. The analysis of our vast script library has revealed what patterns occur in successful and unsuccessful productions, allowing us to pinpoint problems in a story. Watch this How It Works video to learn more about how StoryFit’s data can improve your story. {% video_player “embed_player”…

Watch The Webinar! Character Research for a New Age of Storytelling

“Each writer starts differently, but the only valid way is start with character. Character IS plot. Character IS story.” –Eleanor Perry Great characters are memorable, dimensional, and distinct. They not only move the plot and story forward but they also leave a lasting impression on both creators and audiences. Great characters teach us about ourselves, and share lessons that we…

Webinar-Feb-Publishing #2

StoryFit at SXSW: How gender and character affects profit & awards

StoryFit SXSW Opening Video from StoryFit on Vimeo. We’re done with our first SXSW as the company of two presenters, and we’re gobsmacked by the amazing sessions, films, and people we met. On March 11, StoryFit CEO Monica Landers and PhD Data Scientist Grace Lin presented “Sex & Text: Breaking Down Movie Stereotypes w/AI” at SXSW

Webinar: What character networks & audience preferences suggest about the new normal

Register for our newest webinar, Welcome to the age of streaming drama: What character-networks & audience preferences suggest about the new normal. What you will learn: - Why a shift toward episodic means a shift toward drama - What character network reveal about stories - How do network features reveal aspects of storylines that lead to success? - And so…

Case Study: The Mummy and The Mummy Returns, one a hit and one a flop.

Artificial Intelligence gives studio executives predictive analytics to make data driven decisions. In this case study, we used our AI-powered story research platform to compare and contrast key elements of the original 1999 movie, “The Mummy,” a box office darling, with its 2017 sequel that didn’t share the same fate. {{cta(‘2b6007a7-fa44-4c3b-9cb3-4e099bc5a8ac’)}}

Webinar: Improving Book to Screen Adaptations, Little Women Case Study

Hollywood is in the midst of a book adaptation boom — studio execs are perusing bookshelves for the next big hit! Experts agree that some of the recent successes have been attributed to filmmakers paying closer attention to the source material. After all, if your project has a large fan base, it’s important to stay true to the brand.

Insights: Parasite’s Best Picture Win Is Historic for Several Reasons

Parasite made history this year by becoming the first non-English-language film to win the Academy Award for Best Picture. But as our Story Research Platform discovered upon analyzing the Parasite script, that’s not the only thing that sets it apart from the last 20 years of Best Picture winners.  Here are our most interesting findings on Parasite and its fellow Best Picture nominees. (Editor’s Note: We were unable to obtain the screenplay for…

Parasite’s Best Picture Win Is Historic for More than One Reason

Parasite’s Best Picture Win Is Historic for More than One Reason  Parasite made history this year by becoming the first non-English-language film to win the Academy Award for Best Picture. But as our Story Research Platform discovered upon analyzing the Parasite script, that’s not the only thing that sets it apart from the last 20 years of Best Picture winners.  Here are our most interesting findings on

Video: Learn about Story Research Platform, built for the curious.

StoryFit is building the most sophisticated and accurate story research platform to help studios put their films and series in the best position to succeed. This episode of How It Works will discuss how StoryFit’s Story Research Platform can work for you. {% video_player “embed_player” overrideable=False, type=’scriptV4′, hide_playlist=True, viral_sharing=False, embed_button=False, autoplay=False, hidden_controls=False, loop=False, muted=False, width=’1920′, height=’1080′, player_id=’27843611670′, style=” %}

We’re bringing SXSW directly to you! Watch our free on-demand webinar.

 

Video: Learn about our philosophy and the WHY behind StoryFit.

StoryFit is here to reduce risk and add value to project development. In a time abundant with content, it’s impossible to thoroughly survey the vast media landscape. This video is part of the How It Works series and will answer questions about how our technology can do the grunt work, so creatives can continue to make the magic. {% video_player…

Explainer: Sex & Text: Breaking Down Movie Stereotypes with AI

Bad boy, home wrecker, damsel: why is every hit movie and TV show home to at least one sad, sexist cliche?

StoryFit Closes Funding

AUSTIN, Texas, March 13, 2019 /PRNewswire/ — StoryFit, a rapid-growth technology company which continues to break new ground providing predictive AI analytics for the publishing and entertainment industry today announced that it has raised $1.75 million in new funding, led by New York-based ff Venture Capital (IndieGogo, Omaze, Livefyre). Participating tech and media investors include Bertelsmann Digital Media Investments (BDMI), Ascend Venture Capital, prominent Boston-area angel Walt Winshall,…

Venture Funding Closed: Predictive AI For Publishers & Studios

New Financing to Leverage Advanced NLP Data Science, for Entertainment Marketing, Audience Segmentation, & Acquisition Decisions. AUSTIN, TX – March 13, 2019– StoryFit, a rapid-growth technology company which continues to break new ground providing predictive AI analytics for the publishing and entertainment industry today announced that it has raised $1.75 million in new funding, led

SXSW 2019 Is Finally Here!

You are not going to want to miss our SXSW session: Creatives and Data-Scientist – Movie-Making BFFs? StoryFit at SXSW 2018 Join StoryFit as our team discusses the blooming relationship between creatives and data-scientists. Creative disciplines and artificial intelligence may appear to be antagonists but movie creatives are beginning to embrace technological innovation and its data. By exploiting machine

Vice Is a Cinderella Story? AI Finds 5 Surprising Insights about This Year’s Oscar Nominees

It probably won’t blow your mind to learn that the characters in Black Panther are objectively more complex than the ones in Mary Poppins. (More on both films in a moment.) But sometimes, artificial intelligence can spot things we otherwise might not. Here are five of our favorite insights StoryFit’s AI-driven software gleaned about this

Anger & Disgust: AI Shows Emotions Run High in This Year’s Oscar Noms

Hollywood extols the virtues of emotionally complicated characters, and this year, it’s certainly delivering them. A breakdown by StoryFit’s AI-driven software shows that, at both the 2017 and 2018 Academy Awards, the nominees for Best Picture featured characters who generally expressed only two emotions at high levels: joy and sadness. Other emotions like anger, disgust,

Beyond Bechdel: How The 2019 Oscars Stack Up on Female Representation

A year after the “Time’s Up” movement owned the Academy Awards, women continue to play a powerful role in the evolution of Hollywood and ts most prestigious awards ceremony.

How Keywords Help Readers Find Books on Amazon

  Boosting Amazon Book Sales 101: It All Starts with Keywords To sell a book on Amazon, a reader has to find it: keywords are a critical element of that search because the directly affect discovery. 1. Amazon tracks consumer keyword searches, clicks & purchases. 2. Keywords that generate click rank higher; those that equal a

Why stories matter–and how technology can serve them

Stories are important. They help us create our world. Now, maybe more than ever, it’s critical that we understand our stories. We use stories not only to inform our developing minds, but to make sense of the unexplainable. Whenever something bad happens, we ask “why?” We construct a story around the circumstances –identify the hero,

Video: Use script analysis to identify opportunities and risks earlier

If you’re looking for a detailed analysis on one project, StoryFit uses story science to reveal data trends in the characters, structure, themes and more about your story. The topics covered in this video a part of the How It Works series will explain how StoryFit can inform and improve your creative production. {% video_player “embed_player” overrideable=False, type=’scriptV4′, hide_playlist=True, viral_sharing=False,…

How Does StoryFit Work?

  How StoryFit Works from StoryFit on Vimeo. Learn more about StoryFit technology for movies. Learn more about StoryFit technology for books.

How to use StoryFit AI to analyze your movie plot

Each StoryFit Content Insights Report delivers specific insights to the most important elements of the story: Major Characters, Major Themes, Action. Dialogue, Emotion and Tone, Locations and Plot features.  In this series we’ll give some examples of real movie scripts that StoryFit’s Artificial Intelligence ingested and what it reveals. StoryFit Content Insights: Plot Structure &

How to use StoryFit AI to analyze movie characters

Each StoryFit Content Insights Report delivers specific insights to the most important elements of the story: Major Characters, Major Themes, Action. Dialogue, Emotion and Tone, Locations and Plot features.  In this series we’ll give some examples of real movie scripts that StoryFit’s Artificial Intelligence ingested and what it reveals. StoryFit Content Insights: Character Analysis Now

What can a StoryFit Content Insights tell you?

Each StoryFit Content Insights Report delivers specific insights to the most important elements of the story: Major Characters, Major Themes, Action. Dialogue, Emotion and Tone, Locations and Plot features.  In this series we’ll give some examples of real movie scripts that StoryFit’s Artificial Intelligence ingested and what it reveals. Before diving into any script, you

Webinar: Boosting Sales with Keyword Metadata

When: Wednesday, March 28 @ 10 a.m. CST / 11 a.m. EST| What: Webinar: Why Keyword Metadata is Critical to Sales | Where: Online StoryFit works with publishers of all size and has seen how impactful a robust keyword program can be. Injecting backlist titles with keywords can increase sales online for titles that haven't sold in months. One publisher we work with saw…

Are women’s voices being heard in this year’s Oscar contending films? StoryFit on the Texas Public Radio

StoryFit Director of Product Mark Bessen sat down with The Texas Standard to dive into what our models revealed about representation in this year’s Oscar nominations. Host David Brown asked Mark about what stood out–or fell short–this year.

New Study: Did #MeToo and #TimesUp Impact Academy Choices?

StoryFit Research – AI and the Oscars

How one publisher boosted engagement over 100% with StoryFit

As a small, independent book publisher, Amberjack Publishing has a similar goal as its larger counterparts: deliver great books to its target audience. With only a handful of staff members and a limited infrastructure, how does Amberjack stay competitive?

5 ideas production companies can steal from Netflix and Hulu

Online streaming initiated a fundamental shift in the entertainment industry. Two significant players–Netflix and Hulu–led the charge, pushing the bounds of how audiences consume entertainment and what they expect from their entertainment. Blending data analytics, ad sales, and devotion to storytelling, their innovations and practices have produced tried and true methods that producers and studios large and small can–and should–start…

Do You Have to be a Data Scientist to Use Artificial Intelligence?

Demystifying the complexity of Artificial Intelligence Publishers and studio executives are faced with using new technologies in their day-to-day business and creative decisions to keep pace with emerging markets, trends, and audience behavior. In recent years, the fastest growing technology of them all has been Artificial Intelligence. A simple definition of AI is “intelligence exhibited by machines (i.e., computers) instead…

How to Use and Read ONIX Book Files: Getting the most out of your metadata

A no-nonsense handbook to navigating and getting the most out of your metadata distribution system What is ONIX for Books? First thing’s first: what exactly is ONIX? Is it the british spelling of a black stone? Is it a pokemon? No, and yes, but, not here. Developed by a company called EDItEUR in 2001, ONIX for Books is the global…

Why AI is the lightbulb moment for publishers

By now everyone acknowledges the power of Big Data to inform decisions and help match consumers with products.  But only in recent years could the publishing industry access reliable, competitive sales figures to estimate a new title’s possibilities. Although many industries broadly employ data analytic tools, publishing’s use of data has mostly restricted itself to book sales and distribution. In…

The changing attitude towards AI in the workplace

StoryFit was recently covered in a Wired story about the rise of the AI-reinforced workplace. StoryFit CEO Monica Landers spoke with the tech outlet on the topic as it relates to the publishing and entertainment industries, adding another layer of depth to a conversation that’s been brewing at a steady pace.

How search terms affect how well–or poorly–your book sells

How the right keywords increase the discoverability and sales of your book The two main ways an audience finds a new book to read are through recommendations and keyword searches. Recommendations range from casual suggestions from friends and families all the way to sophisticated recommendation engines found on websites. These engines (software programs) generate similar titles to the book one…

What is AI Story Analytics?

Storytelling is human nature StoryFit is single-mindedly focused on applying the latest AI technology to the entertainment industry. We’re passionate about the intersection of technology and media and dedicated to improving the process of storytelling. Our artificial intelligence service is specifically built to solve the most common challenges publishing and entertainment companies face in delivering the right content at the…

LSC Communications: AI and how it’s revolutionizing the book publishing industry

Artificial intelligence could perhaps be the biggest technological breakthrough since the internet. Computers programmed to mimic human cognitive functions will complement the human workforce and result in menial, time-consuming tasks being completed more efficiently with a smaller margin of error. Austin-based technology company, Authors, Inc. created StoryFit to bring AI directly to the publishing, movie, and television industries in ways…

StoryFit Selected to Present at SXSW Film 2018

CEO, Data Scientist to present AI research on movie dialogue at 2018 SXSW October 16, 2017 | AUSTIN, TEXAS — StoryFit CEO Monica Landers and Lead Data Scientist Grace Lin will present “Sex & Text: Breaking Down Movie Stereotypes w/ AI”  at the 2018 South by Southwest Conference next year, as announced by the host event today.  SXSW will take…

Introduction to Artificial Intelligence

Analog Computing Machine in the Fuel Systems Building. This is an early version of the modern computer. The device is located in the Engine Research Building at the Lewis Flight Propulsion Laboratory, now John H. Glenn Research Center, Cleveland Ohio.

4 Ways Book Publishers Can Take Advantage Of Artificial Intelligence

For years, the stock exchanges, manufacturing, shipping, and airline industries were the talk of the town when it came to spearheading artificial intelligence (AI) systems integration. Now, that conversation has shifted to the creative industries.

Major takeaways from BISG’s The Future is Now: AI in Book Publishing

Monica joined an esteemed panel in New York on March 5th, 2020 about artificial intelligence and how it will impact publishing.

Publishers Weekly: BISG Annual Meeting

StoryFit CEO Monica Landers spoke at the BISG Annual Meeting on the State of the Supply Chain: Metadata & Marketing on September 26, 2017 in New York.  Read Monica’s summary of AI in context of the panel here.

Movies May Start Watching You

Tracking Audiences in Real Time May Change What you See on the Screen – In Real Time.  

How AI Can Select Better Titles for Novels

How artificial intelligence selects book titles readers are more likely to purchase Have you read Trimalchio in West Egg? Probably. But you know it better by its published name, The Great Gatsby. Did the new title make it a better book? No, but Scribners, the publisher of the 1905 F. Scott Fitzgerald novel, decided their title was more representative of…

This Year’s Emmys Confirm what AI Reveals about Women on Film and TV Screens

A deep data dive into scripts shows the status quo is tough to change. The 2017 Emmy Awards, with the most diverse gathering ever of nominees and winners (look at all those women on stage!) proves one thing: The industry still has a long way to go. But there’s progress.

This Year’s Emmys Confirm what AI Reveals about Women on Film and TV Screens

A deep data dive into scripts shows the status quo is tough to change. The 2017 Emmy Awards, with the most diverse gathering ever of nominees and winners (look at all those women on stage!) proves one thing: The industry still has a long way to go. But there’s progress. Nicole Kidman was the Emmy winner

Digital Book World: Can Data Analysis Make Us More Human?

At DBW (Digital Book World) 2017, one idea stood out: data analysis & creative insights might be the only way to save our humanity & productivity (sort of). The 2017 DBW Conference was a jam-packed two days of thoughtful discussion. Publishing veterans and digital experts gathered to examine recent developments in technology and perspective, and

Explainer: We’ve analyzed all four A Star Is Born versions, and you’ll be fascinated by what we’ve uncovered.

We’ve completed a comprehensive analysis of the scripts from all four A Star Is Born versions in order to closely examine which elements of a movie change when it is remade and which withstand the test of time (hint: alcohol). By implementing the power of AI to compare thousands of features of these scripts, studios have the data they need…